What is Digital Operations? A Guide to DigitalOps Toolbox

Sep 15, 2021
4 min read

Organizations faced unpredictable operational and financial challenges due to the outbreak of Covid-19. Because of financial constraints, the businesses started investing in digital transformation on a large scale. At the same time, only 9% of businesses cut out of 52% of organizations in their digital transformation investment.

Also, according to McKinsey's report on digital transformation, less than 1/3rd of organizations succeed in enhancing their company's business activities and performance to sustain gains. The latest report of this research showed that the success rate of organizations in digital transformation is even below the earlier. The organizations that succeed in digital transformation use more sophisticated technologies like AI, IoT, and ML.

Here, Gartner described hyper-automation, which refers to combined digital tools that help attain digital transformation. These automation and advanced technologies are made of digital ops or digital operations toolbox. This article will discuss digital operations, discover vital digital operations toolboxes, and understand their importance for digital transformation.

What is DigitalOps or DigiOps?

DigitalOps can be explained as the processing center to achieve the digital transformation and offer orchestration of the resources organizations use. It also contains the technology to sense and act, provide dynamic learning and optimization support to enhance the activity. Whereas the DigitalOps, DigiOps, or Digital Operations toolbox enables the advanced technologies to deal with each level of the automation process, including finding, examining, designing, measuring, calculating, and automating the process.

What are the Technologies in the Digital Operations Toolbox?

Robotic Process Automation (RPA)
RPA or Robotic Process Automation is part of the DigiOps toolbox, and it automates the rules or guidelines-based processes. It mainly helps organizations replace human talents with bots for the low value, repetitive, and time-consuming tasks. So that human talent can focus on completing high-value tasks for the organizations.

Using RPA, the organization can reduce the cost, increase efficiency, improve customer experience and minimize the risk involved in the process. However, it also has limitations as it can work with structured data, and most organizations deal with unstructured data. Therefore, to eliminate this, organizations often use other tools of DigiOps.

BMS Platforms (iBPMS)
iBPMS, or intelligent business process management suite, is the essential tool for successful digital transformation. Here organizations use traditional BPM software with additional features like event processing, cloud computing, AI, and real-time analytics. With the help of iBPMS, organizations can enhance the collaboration of humans using social media integrations, real-time decision management, and streaming analytics.

Integration Platform as a Service (iPaaS)
iPaaS or integration platform as a service can be understood as the suite of cloud-based services. These services enable governance, development, and execution of the integration flows to connect with the combinations of the CC services, applications, data, and processes within the organization or organizations. As more companies are using cloud-based technologies, therefore by using iPaaS. They can easily integrate applications, obtain better visibility and effectively synchronize the available data.

LCAP or Low Code Application Platforms
The graphical interface of LCAP or low code application platforms can be used for the faster development of codes. It eliminates the process that requires typing the line-by-line code and helps citizen developers and professional developers develop innovative applications. In many cases, it can empower developers to develop the application with a 10x faster speed than the traditional development activities.

Process Mining and Discovery (PMD)
Process Mining is a digital operations toolbox that can discover, improve and monitor real-time activities by extracting essential information from application devices. It also encompasses the automation of process delivery and understanding various other analytics.

Decision Management Suites (DMS)
Organizations use the DMS in their decision-focused business tools or applications. Currently, the advanced decision management suites have incorporated the business rule management system (BRMS) by offering enhanced analytic and decision-making support platforms. Now, these additional features can be used along with the BMS to get a more productive report. If the organizations need to deal with various input data, conduct calculations, and implement various business policies, they can use DMS.

AI and ML
AI and ML are two essential digital operations tools for organizations to obtain successful digital transformation goals. Generally, the standard automation technologies used for various processes have limitations as they can be used with structured data. But AI and Ml have the potential to deal with unstructured data too. It will help in adapting and improving the automation process in the future. And most importantly, these DigiOps tools can be used for complex business process automation. Therefore, these tools have an essential role in obtaining successful digital transformation goals from the DigitalOps toolbox.

Why is DigitalOps Essential for Digital Transformation?

Enhance Customer Experience
Customer experience is becoming a battleground for organizations as every organization wants to keep the maximum number of potential customers. They all want to keep maximum share in the concerned marketplace by offering an efficient customer experience. And to obtain this, having DigiOps is essential as it can process, orchestrated to provide CX or customer experience at a large scale.

Automate Business Activities
DigitalOps toolbox offers enhanced technologies that easily automate the process and let the human workers do high-value tasks to increase productivity and reduce the cost. It also saves time for the organization's resources as they need to filter and perform several repetitive tasks. And all these tasks can be done with the help of DigiOps toolboxes like AI, ML, iPaaS, and other technologies.

Useful in Advanced Analytics
Businesses at large scale need to perform high-level advanced analytical activities to understand the structured and unstructured data in an effective manner. DigiOps toolbox like iBPMS can help organizations enable social media integrations, do advanced analytic activities, and let the management make real-time decisions. Also, digital operations' other toolboxes help conduct advanced analytic activities at various levels.


DigitalOps toolkit is essential for modern businesses. It fuels agility in their business activities and improves the customer experience to benefit their brand. It also lets the businesses stay competitive in the market and keeps increasing the scale of the business. So, in this article, we discussed what DigitalOps, the digital operations toolkit, and why it's essential for digital transformation is. Having these technologies can ensure the sustainable growth of the organization by effectively managing structured and unstructured data.