The ongoing war between Russia and Ukraine seems like the inception of another world war to many people. Russia and Ukraine are at war, and even though the tensions between the countries had existed for some time, they began to get out of hand in early 2021 when the President of Ukraine, Volodymyr Zelenskyy, urged Joe Biden to allow Ukraine to join NATO. In response, Russia began sending troops near its Ukrainian border for "training exercises" late last year.

Experts presume that as violence continues to erupt in the Russo-Ukrainian borders, a different kind of attack is on the cards. The war led by Putin in Russia is not just confined to the physical grounds now - a series of cyberattacks have already been launched by Russian hackers against Ukraine.

The conflict between Ukraine and Russia has shaken the world, and it is affecting many industries. Tech giants like Meta, Google, and Apple have always positioned themselves as politically neutral tech firms; however, they are now pinning their political colours to the mast by banning products in Russia in response to its invasion.

The decision to source items through global supply chains takes into account price competitiveness, delivery advantages, and other crucial selling considerations.